“I like going to COLLABORATE because you get a good cross-section of subject matter….I also like hearing from the industry executives about what's new and what's coming down the road.”
-- Michael Sheldon, Financial Systems Admin, Wright Express Corp.
Opening Keynote Speaker: Dan Thurmon
Oracle Keynote Speaker: Steve Miranda
Oracle Executive Speaker: Wim Coekaerts
Oracle Executive Speaker: Tom Kyte
Oracle Executive Speaker: Mark Townsend
Oracle Executive Speaker: Tomas Ulin
Oracle Executive Speaker: Balaji Yelamanchili
IBM Keynote Speaker: Sunil Soares
Opening Keynote Speaker
Dan Thurmon, Speaker and Author of Success in Action and Off Balance On Purpose
Keynote Session: Off Balance On Purpose
Monday, 8am-9am
Has your job – or, for that matter, life – become more complex and demanding in recent years? Maintaining your balance in today's world is a never-ending challenge. That's why Dan Thurmon advises to give up trying to live your life “on balance” and start living “Off Balance On Purpose.” Learn how to experience true happiness, accomplish meaningful goals and lead a life that has lasting significance.
The "Off Balance On Purpose" (O.B.O.P.) philosophy is based on three powerful principles:
- You will never achieve perfect balance. You are in a constant state of being off balance, making adjustments in one area of life that affect other areas of your life.
- Being "Off Balance" is the desired method of operation. Off balance is how you accomplish goals, grow and make a meaningful difference to others.
- "On Purpose" has two very important meanings: First, your actions must be intentional and deliberate. This means taking responsibility for what you do and making conscious choices about how you will invest your precious resources of time, energy and money. Secondly "On Purpose" means that your decisions and actions are directly linked to your values, beliefs, mission and goals. Instead of living a life of activity, you need to start building a "pattern of action" that comes from the very core of who you are.
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Oracle Keynote Speaker
Steve Miranda, Senior Vice President, Application Development, Oracle
Steve Miranda is Senior Vice president of Fusion application development for Oracle Corporation. He is responsible for development of Financials, HR and Payroll, Procurement, CPM, Projects, CRM, SCM and the functional architecture group. He has been with Oracle since 1992, holding a variety of leadership positions within the development organization. Prior to Oracle, he worked at GE Aerospace. Miranda holds a Bachelor of Science degree in Mathematics and Computational Sciences from Stanford University.
New! - Joanne Olsen, SVP of Oracle Cloud Services
Joanne will be joining Steve Miranda during the Monday keynote to discuss Oracle's Cloud Computing Strategy.
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Oracle Executive Sessions
Wim Coekaerts, Senior Vice President, Linux and Virtualization Engineering, Oracle
Wim Coekaerts is the Senior Vice President of Linux and Virtualization Engineering for Oracle. He is responsible for Oracle's complete desktop to datacenter virtualization product line and the Oracle Unbreakable Linux support program. Mr. Coekaerts joined Oracle in 1995.
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Tom Kyte, Senior Technical Architect, Oracle Server Technology Division, Oracle
Tom Kyte is a Senior Technical Architect in Oracle's Server Technology Division, but is more widely known as one of the world's leading experts in Oracle Database. Prior to joining Oracle Tom worked as an SI building large-scale databases and applications. Tom is the eponymous author of the AskTom column in Oracle Magazine ( asktom.oracle.com/ ) and of a series of books on Oracle Database and developing successful Oracle Applications.
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Mark Townsend, Vice President, Database Product Management
Mark Townsend has been with Oracle since 1989, and has worked with customers and partners in three major geographies. He currently works with Oracle's Server Technology Division, as the Vice President of Product Management, reporting to the head of Database Development, and is directly responsible for the ongoing R&D planning of future releases, and the co-ordination of the product release process for the database across Oracle. He also manages a global database evangelist program, with a team of database experts that are available for customer presentations, technical insights, and proof-of-concepts and benchmarks.
Mark regularly talks to partners, customers and analysts, to better understand new technology and how it can be successfully applied to existing and emerging data processing requirements.
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Tomas Ulin, Vice President, MySQL Engineering Team, Oracle
The State of MySQL
Ulin discuss how MySQL fits into Oracle's ecosystem, specifically with Oracle database. He will highlight Oracle's continued investment in MySQL, and offer you a glimpse into product enhancements and focus areas for MySQL in the upcoming year. This session will set the tone for where MySQL product development is headed.
Tomas Ulin has been working with the MySQL Database team since 2003, and is currently employed by Oracle, based in Sweden. He is Vice President for the MySQL Engineering team, responsible for the development of the MySQL related software products within Oracle, such as the MySQL Server, MySQL Cluster, MySQL Workbench, and MySQL Enterprise Monitor. Prior to working with MySQL he has a background in the telecom industry, working for the Swedish telecom operator Telia and Telecom vendor Ericsson. He has a Masters degree in Computer Science and Applied Physics from Case Western Reserve University, and a PhD in Computer Science from the Royal Institute of Technology.
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Balaji Yelamanchili, Senior Vice President, Product Development, Oracle
Oracle BI and EPM: Overview of Strategic Direction
Tuesday, April 12, 10:30 a.m. - 11:30 a.m.

Balaji Yelamanchili currently serves as the Senior Vice President for Business Intelligence and Enterprise Performance Management Products, at Oracle. In this capacity, Balaji has overall responsibility for Oracle’s business analytics and performance management strategy, product management, product development, and product GTM functions. Balaji previously served as a Senior Vice President and General Manager for Content Management and Archiving Division, at EMC Corporation. In this capacity, he was responsible for EMC’s Enterprise Content Management, Collaboration, Compliance, and Archiving offerings. Earlier, Balaji served as Vice President, Products for Documentum Inc. with responsibility for all of the company’s product lines. Balaji has more than 20 years of development, marketing, and management experience in the software industry. He has strong background and deep knowledge of the enterprise software industry and its ecosystem. Prior to Documentum, Balaji was at Rational Software Corporation (now part of IBM) and Electronic Data Systems (now part of HP), in a variety of development, marketing, and market development areas.
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IBM Keynote Speaker
Sunil Soares, Director of Information Governance, IBM Software Group
Tuesday, 2pm
Today more than ever, organizations need to make faster decisions based on the information at hand while dealing with increasing privacy risks and the ever growing requirements to comply with regulations. All of this is driving organizations to recognize the need to take a more strategic approach to managing information. For these reasons, information governance is an increasingly important area that is directly tied to an organization's ability to enhance the quality, protect, audit, manage and ultimately increase the value of your organization's enterprise information throughout its lifecycle — into Trusted Information. Join Sunil Soares, Director of Information Governance at IBM, as he discusses the core information governance disciplines that can help enhance your organization's capabilities by leveraging people, process and technology to ensure your enterprise information is of highest quality, protected and managed throughout its life-cycle.
Sunil Soares works with a team of more than 200 industry consultants to position information governance to IBM's top clients. He has worked with clients across multiple industries including banking, insurance, life sciences, retail, telecommunications, manufacturing, healthcare and government. Soares helps clients assess their information governance maturity and determine the appropriate processes and tools to move forward. His book, The IBM Data Governance Unified Process details the 14 steps and almost 100 sub-steps to implement an Information Governance program.
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